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	<title>Comments on: Using internal rank metrics in external search engines</title>
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	<description>A blog about Search as THE solution</description>
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		<title>By: Ole Kristian Mørch-Storstein</title>
		<link>http://blog.comperiosearch.com/blog/2011/02/03/internal-rank-metrics-external-search-engines/#comment-39</link>
		<dc:creator><![CDATA[Ole Kristian Mørch-Storstein]]></dc:creator>
		<pubDate>Fri, 04 Feb 2011 16:36:55 +0000</pubDate>
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		<description><![CDATA[It&#039;s all about the click stream. Thats why the controversy is really about people being blissfully unaware of how the modern search giants operates. There&#039;s no such thing as a free lunch, and every time we use Google or Bing we inadvertently give something back in the way of tuning their ranking algorithms (well, that and clicking ads of course). It&#039;s actually quite beautiful, and i think it&#039;s a shame the Bing team has received such huge amounts of flak for just doing their job.]]></description>
		<content:encoded><![CDATA[<p>It&#8217;s all about the click stream. Thats why the controversy is really about people being blissfully unaware of how the modern search giants operates. There&#8217;s no such thing as a free lunch, and every time we use Google or Bing we inadvertently give something back in the way of tuning their ranking algorithms (well, that and clicking ads of course). It&#8217;s actually quite beautiful, and i think it&#8217;s a shame the Bing team has received such huge amounts of flak for just doing their job.</p>
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